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Timothy

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If you are a business owner, then you will be more than aware of how the world of business has moved completely online. Marketing and the way that we advertise our businesses has had a total shift in the last few years and so the way that you get your brand out there is much different to how it used to be.    If you are someone that spends a lot of time online, then it…

If you are a business owner, then you will know that one of the most important aspects of running a successful business is having an effective marketing campaign. Having an effective marketing campaign is a great way to boost the popularity of your business and gain more customers and if you are someone that wants to break out into the international market, then your marketing campaign has to be a cut above the rest.   Breaking…

When it comes to marketing your business and the products you have on offer you will want to make sure that everything is up to scratch in order to ensure your marketing is effective enough to bring you in plenty of extra custom and eventual profits. If you are not considering the platform and techniques you are using in order to appeal to a specified audience then I am afraid that you may not be…

Marketing is an extremely important part of any business and generally, those businesses with the best marketing techniques tend to be the most successful and those businesses who don’t put much time and resources into marketing tend to not do as well. Whilst it has remained as important as it always has been, the marketing game has massively changed in the last 20 years. The main reason that marketing has changed in the last 2 decades is that at…

Apple has grown over the years from a relatively humble home computers firm to a titanic hardware and software giant. As one of the largest companies in the world, they hold a considerable market share in the mobile, home computer, and music industries and have their eye constantly on conquering the tech sector.   Every company has its own vision and their own idea of how they will achieve it, but there is something which every company on the planet needs – marketing. It…

Everyone loves a bargain. Even rich people must love a bargain! Isn’t it so satisfying when you buy something knowing you got it for 1/2 the price it originally was?! It is important that businesses are offering deals to current and potential customers so that they can experience this satisfying feeling of saving some money while still treating themselves. Here are a few reasons why offers are great for businesses-   New and returning customers …

Based on my observations of dozens of large companies who have ventured out onto Twitter in one way or another, here are my seven rules for establishing a corporate presence on Twitter. These seven rules will help a company start off on the right foot and gain credibility and consumer loyalty on Twitter. On social networks in general, and on Twitter in particular, it’s sometimes difficult to tell who is an authorized company representative and…

The marketing game is one that has changed the most over the last decade, it has had to evolve and adapt to keep up with the changes in consumer actions and take advantage of the newest technology. Viral marketing is advertising online and when users share your post the thing your advertising spreads like a virus and if there is enough of a reaction to it, then it has gone viral. This is a fantastic…

These days, absolutely everything is done through the internet. Most importantly, the way in which businesses operate and promote themselves has gone completely online. Gone are the days of newspaper ads and local posters, people now choose to promote their business and brand in a way that can be accessed from absolutely anywhere in the world. Though online advertising is a genius way of promoting your business, it can also be extremely difficult. You can’t…

The idea that social media allows us to engage in online conversations is getting people into all kinds of trouble, because what we’re doing when we click “Tweet” on Twitter or “Share” on Facebook isn’t conversation — it’s publication. Imagine you’re chatting with a real friend in a real cafe. The following might be true of your conversation: It is just between the two of you, and not meant for others. If you’re not cautious,…