I’ve spent a lot of time recently thinking and writing about guidelines for corporate participation on Twitter. (See this and this.)

Today I was downright thrilled to see that Wachovia followed one of my suggestions: add your social network affiliations to your corporate web site “contacts” or “news” page so consumers can verify that your presence is officially sanctioned.

Here’s what it looks like:

Congratulations also to Wachovia for expressing in fewer than 140 characters, in the space of a banner ad in fact, the value Twitter has. “Get updates via web or cell phone.” (Banner copy writing may be the best career experience for concise tweeting.)

Tags: wachovia, twitter, corporate, business, guidelines