My new gig: enterprise social business strategy for Intridea
January 21st, 2009 |
I’m really happy that I’ve started work for Intridea, an amazing company doing some great work in enterprise social media. Yoshi Maisami, one of the founders of Intridea, and I started chatting over the holidays. I met with Yoshi, Barg, David, Chris, and many other folks from Intridea in D.C. in December and was impressed by their enthusiasm, and by their exceptional corporate culture.
My title is Chief Enterprise Social Business Strategist. I know it’s a little long (it runs to two lines on our business cards), but we thought it was important to define what I actually do, which is similar to what I have been doing since January 2007, advising large companies and organizations on how to use social media in a way that helps them achieve their communications and business objectives. That’s the basic premise of my book, SocialCorp, and we’ll be applying the SocialCorp philosophy to the work I do at Intridea.
Intridea is deep in social app development and has a team of more than 20 fulltime Rails developers, many of whom were involved in developing the IP behind some of social media’s biggest names. The company has a suite of behind-the-firewall enterprise grade social business apps like microblogging platform Present.ly, the SocialSpring Social Network Platform and the Crowdsound User Feedback Widget.
As a Twitter addict, I’m really excited about Present.ly, which is the official microblogging tool for this year’s SXSW, and we’re pretty proud of that. (More on that soon.) Present.ly isn’t really a competitor to Twitter, but behaves similarly (and features file transfer and other functions Twitter doesn’t have). We use Present.ly internally at Intridea, which was just one more thing that confirmed for me that these guys really get it.
The focus here on my blog will change a little, but I’ll try to be relevant, self-aware and insightful, and I’ll keep the Intridea hype to a minimum, but I really do like the company or I wouldn’t have joined.
You can follow Intridea on Twitter at:
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Congrats on this new opportunity, sounds like a great fit! Good luck on this new path.
Comment by Suki Fuller — January 21, 2009 @ 6:27 am
congrats Joel, I enjoy the follow on Twitter and will explore Present.ly further. I’ll also look more into other platforms that Intridea is creating.
We have clients that are rails developers too and find that community to be very supportive of each other, http://www.slantwisedesign.com/ - they developed a early childhood education site http://www.tumblon.com
All the best in the new gig
Comment by Albert Maruggi — January 21, 2009 @ 6:32 am
Congrats. I have had a few calls with Dave and Barg re: CrowdSound enterprise deployment. Best of luck to you working with a great firm.
Are you moving to DC?
Comment by Swan — January 21, 2009 @ 2:19 pm
Hi Swan,
Glad you’ve had some good conversations re: CrowdSound. I will be working from California, traveling to D.C. and elsewhere as needed. Will be at SXSW in March.
Joel
Comment by joel — January 21, 2009 @ 2:51 pm
Congratulations on the new gig, Joel!
Comment by Lindsay Olson — January 24, 2009 @ 10:41 am
Hey there Joel,
Just saw the job change in my Linkedin status updates. Congrats on the new gig. Sounds very cool. See you and SXSW.
David
Comment by David Alston — January 25, 2009 @ 5:47 pm