http://www.socializedpr.com/debunking-five-social-media-myths-2/ Thu, 09 Feb 2012 00:50:46 +0000 http://wordpress.org/?v=2.6.2 http://www.socializedpr.com/debunking-five-social-media-myths-2/#comment-3237 links for 2010-01-26 Tue, 26 Jan 2010 15:09:24 +0000 http://www.socializedpr.com/?p=711#comment-3237 [...] socialized blog » Debunking Five Social Media Myths "Running a business is a complex affair requiring complex communications. Some companies use Sharepoint and other technologies to manage documents, but many still use e-mail to circulate Powerpoint, Excel, Word and other docs. Could you imagine negotiating a contract 140 characters at a time?" (tags: blogging marketing socialmedia) [...] [...] socialized blog » Debunking Five Social Media Myths "Running a business is a complex affair requiring complex communications. Some companies use Sharepoint and other technologies to manage documents, but many still use e-mail to circulate Powerpoint, Excel, Word and other docs. Could you imagine negotiating a contract 140 characters at a time?" (tags: blogging marketing socialmedia) [...]

]]> http://www.socializedpr.com/debunking-five-social-media-myths-2/#comment-3234 Alyssa Gardina Tue, 26 Jan 2010 05:04:40 +0000 http://www.socializedpr.com/?p=711#comment-3234 Great post! The biggest myth I've encountered has to be that it's the responsibility of the marketing department to create a "viral campaign". I agree with your commentary completely - very rarely can a marketer create a video with the intent it go viral and be successful. Social media will be much more successful for corporations and organizations if they focus on long-term, sustainable campaigns, not a viral fix. Great post! The biggest myth I’ve encountered has to be that it’s the responsibility of the marketing department to create a “viral campaign”. I agree with your commentary completely - very rarely can a marketer create a video with the intent it go viral and be successful. Social media will be much more successful for corporations and organizations if they focus on long-term, sustainable campaigns, not a viral fix.

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